Ruben Cooler Bag
Ruben Cooler Bag
Ruben Cooler Bag
Ruben Cooler Bag
Ruben Cooler Bag
Ruben Cooler Bag
Ruben Cooler Bag
Ruben Cooler Bag
Ruben Cooler Bag

Ruben Cooler Bag

Regular price$99.95
/
Tax included.

Color
  • Australian Designed and Owned
  • Easy Returns 15 Days
  • Lifetime Warranty

Built for Outdoor Eating

With its 10L capacity, the Ruben is ideal for keeping food and drinks organised and cool for picnics, day trips or campsite meals. The square shape maximises usable space while the hinged lid makes access easy on uneven ground. Side mesh pockets hold napkins or snacks, and a front zip pocket keeps keys or utensils handy.

Waterproof Lined Interior

Inside, an 8oz cotton canvas liner is backed with durable polyurethane for waterproofing—so condensation and minor leaks stay contained. No plastic tubs, no gimmicks—just quality cotton with practical protection and a tactile feel.

Heritage-Grade Natural Materials

We craft bags from heavyweight beeswaxed canvas, genuine brass, and premium full-grain leather, delivering authentic quality, sustainability, and enduring style that matures beautifully rather than deteriorating.

Product Features

  • (1.) 16oz Waxed Twill
  • (2.) YKK Woven-in Tough Zipper
  • (3.) Waterproof Membrane 8oz Cotton PVC Coated (Note: The bag itself is NOT water tight)
  • (4.) Cotton Webbing Handles
  • (5.) Genuine Leather, Double Zip Pulls
  • (6.) Mesh Sides Pockets
  • (7.) Zippered External Front Pocket
  • (8.) Secure Sling Anchors and Brass D Rings (Sling Optional)

Specifications

  • Dimensions 30cm ×25cm ×17cm
  • Internal volume 10 Litres
  • Weight 517.8 gram

Made by Our Own Hands

Every Ruben Cooler Bag is made in-house by our skilled team using solid brass hardware, high-tensile nylon thread, and full-canvas construction. The quick-grab lid handle and cotton webbing straps are reinforced with box bar-tacks to handle regular load-bearing use.

"The only thing is quality of life; if you have a place where you can go and have a picnic with your family, it doesn't matter if it's a recession or not, you can include that in your quality of life"

Jim Fowler

Strap-Ready, Adventure Ready

Solid brass D-rings on each side allow you to attach a Jack Stillman S40 Sling (sold separately), converting the Ruben into a crossbody cooler for active transport. Carry it to the park, beach or lookout with hands free for other gear.

Waxed Twill Outer Shell

The outer body is made from 16oz beeswaxed cotton twill—naturally water-repellent, breathable, and built to last. It ages with a rich patina and can be re-waxed over time using Jack Stillman Fabric Wax, making this a cooler that gets better with age.

Why Buy From Jack Stillman?

Built for a Lifetime of Adventure

Our bags are engineered to last decades through meticulous design, rigorous real-world testing, and lifetime support—keeping gear functional, out of landfill, and reliably by your side.

Australian Family Values, Global Outlook

Proudly Australian and family-operated, we deliver genuine, responsive service grounded in community values, with worldwide reach and purposeful contributions to local environmental and social initiatives.

Single-Origin Craft: We Own the Chain

We control every production stage from material sourcing, manufacturing to direct shipping, ensuring ethical practices, meticulous quality, and complete transparency from our family-owned factory to your hands.

Wax-On Water Repellency (Forever Serviceable)

Natural beeswax treatments allow ongoing waterproofing renewal, empowering users to actively maintain, enhance, and personalize their bags’ durability, performance, and aesthetic charm over many years.

FAQs

Waxing canvas is a natural way or protecting the fabric and whoever is under it. The wax finish causes water to bead off instead of soaking into the fibres. The advantage is that this method of proofing the fabric also allows it to breathe, unlike the plastic treatment options found in waterproof fabrics. Want to know more? Read this article.

Yes. This product is covered with our lifetime guarantee. That means we are super confident that our manufacturing process is so tight won't see a popped seam or a shonky zipper anytime soon. We aren't saying the product is indestructible, but it certainly is built to last. Read this article for more information on our Warranty.

Waxed canvas is easy to take care of. The ensure the longevity of the canvas we recommend you re-wax it at least every 12 months. This keeps the product water-resistant, mould resistant and it also binds the fibres together.

We know you want your stuff ASAP. If your order is not a pre-order please take note of the following. 

  • We try to ship orders within a 48 hour period after receiving your order.
  • We ship using Australia Post from Perth Western Australia. That means items shipped to the Eastern States of Australia can take between 6-14 business days. If you are not sure, please chat with us. 
  • We ship worldwide but overseas delivery times can vary from country to country. 
  • Free Shipping is offered for orders over $200 within Australia.
  • If your order is for a pre-order, we will contact you with updates as the order progresses.
  • All orders will receive a confirmation email once the order is made and another when the order is shipped. If you don't receive these please contact us. 

Since 2018, we have made Jack Stillman products in-house in our Australian owned and operated facility in Vietnam. It is because of this that we can confidently offer our lifetime guarantee. To learn more about our manufacturing, read this.

  • 5 stars: 10 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
P
Paul

So good quality, all my friends and family want one now.

A
Anonymous
Ruben Cooler Bag

Great quality and perfect size for use at summer picnics.

Great bag for a great picnic! Thanks for your review.

J
Josh

Great product, great quality

R
Robert Hawke
Ruben Cooler Bag- keeping my beer and my fresh caught fish New Zealand fish cold. Thanks Jack

It’s a very handy Cooler Bag, I can fit 6 ice cold beers and enough room for a couple of sandwiches.

G
Glenn Hunter
My new lunch bag

Been great big upgrade from the old shopping bag I used to take to work..
Can fit a lot more in this stylish cooler..
And have recommended it to a lot of guys at work as well that asked where I purchased it from..We are often captive at work and don’t have access to shops…so having something nice to load up with goodies for the 12hour shift is great..

S
Scott Oppermann
Awesome cooler bag

Item is in between sizes in my opinion. It’s on the small side as a cooler bag, but equally larger than your typical lunch box…. Rolling with the lunchbox option and loving it!
Quality is to the typical high standard I’ve come to expect from any Jack Stillman product. Strongly recommend to anyone looking at this item.

A
Anonymous
The Rueben Cooler Bag

Excellent, it does exactly what I needed for

G
Gaby Klein
Cooler bag

Perfect size and same quality as the individual bags. I love the lining

A
Anonymous
High quality cooler bag

Once again Jack Stillman has come out with an amazing product. This cooler bag feels so much better quality than any cooler bag I have used before. I've only been using it for a few weeks so far but I'm very impressed. I expect it will last for many years to come.

A
Anonymous
Poncho and cooler bag

Just crossed the Nullarbor on a motorcycle and sidecar, cold, windy and rain; not what you’d expect… The poncho is excellent at keeping the rain off and was very useful as a top cover to sleeping bag as a thermal layer when in the swag. Cooler bag is larger than your builders esky lunch bag which allows more food to be stowed in it. Highly recommend both pieces of kit.